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T. Nicole Pankratz - Bodner
Start & Run an ESL Teaching Business
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Страница 1
START & RUN AN ESL TEACHING BUSINESS
Страница 3
Part 1 ESL Industry Overview
Страница 5
2 ESL Business Options
Starting a Tutorial Service
Students
Programs
Locations and schedules
Tutorial fees
Starting a School
Students
Programs and courses
“English only” policy
Types of locations
Peak seasons
Tuition fees
ESL Products
English-on-the-Go
Teacher Training
ESL Services
Homestay
Which ESL Option is Right for You?
Part 2 Starting and Running an ESL Tutorial Service
Страница 26
4 Developing Your Programs and Services
Big Picture Planning
Creating a student profile
Determining the purpose of your program through a mission statement
Clarifying your delivery method
Defining how your services fill a market niche
Outlining your programs and services
Establishing an intake and assessment system
Program and Service Options
Program options for immigrant youth
Program options for young international students
Program options for adult international students
Extracurricular program options for all ages and types of students
Organizing and Scheduling
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