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Fact box sources (note: conversions are from g is to oz (US) and from ml to fl oz (US). (1) UK Department of Health. (2) USGS. (3) UK Department of Health. (4) UK Department of Health: Sport and Exercise Medicine: a Fresh Approach (2012). (5) McDonald’s, Pizza Hut, KFC (all US). (6) P Lally, European Journal of Social Psychology. (7) US National Health Interview Survey (2010). (8) US The President’s Council on Physical Fitness and Sports: Exercise and Weight Control. (9) Coca-Cola (US), Starbucks (US). (10) UK Department of Health: Start Active, Stay Active (2011) and US The President’s Council on Physical Fitness and Sport. (11) UK Department of Health: Start Active, Stay Active (2011) and www.bootsdiets.com. (12) US National Sleep Foundation (US). (13) UK Government Office for Science: Foresight report ‘Talking Obesities: Future Choices (2007). (14) US The President’s Council on Physical Fitness and Sports: Fast Facts About Sports Nutrition. (15) Drinkaware.co.uk. (16) US The President’s Council on Physical Fitness and Sports: Fast Facts About Sports Nutrition. (17) US The President’s Council on Physical Fitness and Sports: Exercise and Weight Control. (18) AM Williamson and AM Feyer, British Medical Journal (2000). (19) USGS. (20) Fitness Australia. (21) Triathlon: Serious About Your Sport (NHP). (22) Olaf Lahl et al, University of Dusseldorf (2008). (23) JH Stubbe et al, The association between exercise participation and well-being (2006) and various others. Photos: iStockphoto.com and www.sxc.hu, P4-5 Said-w. P15 Ariel da Silva Parreira. P35 John Nyberg, www.hdrfoto.dk. P62 Jesper Markward Olsen, jmolsen.