Читать книгу Finance & Grow Your New Business - Angie Mohr - Страница 56

Once you have mapped out the overall direction and strategy that your business will take in your business plan, it’s time to start looking at how you will manage the ongoing operations. How will you know if your revenues are on track? Will you have enough money next month to pay your suppliers? All these questions are answered in the monthly management operating plan (or the MMOP). The MMOP allows you to regularly monitor the operations of your business. It will tell you instantly if you are on track with your profit projections or if your liquidity is less than planned. Your MMOP should contain the following information:

• A monthly budget showing actual-versus-planned figures

• A monthly cash flow statement showing actual-versus-planned figures

• Ratio analysis, including turnover and capital ratios

• An analysis of all actual key performance indicators compared to the plan

• A synopsis of the external and internal business environment and how it has affected the business

• A thorough analysis of employee productivity

• A summary of promotional efforts and their measurable impact on results

Your monthly management operating plan should give you an analysis at a glance. In the beginning when you are the only employee in the business, you will be pulling this information yourself from your bookkeeping system, updating the plan, and then reviewing the results. As you grow, you will simply be reviewing the results and others will be doing the mechanical gathering. For a more detailed discussion of the mmop and how to calculate ratios and develop key performance indicators, please refer to the second book in the Numbers 101 for Small Business series, Financial Management 101.