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Оглавление

Contents

Preface

Acknowledgments

1 Thinking about Research

1.1 Introduction

1.2 The Twin Win

1.3 Change

1.4 Checklist

1.5 Audience

1.6 Messaging

1.7 Evidence

1.8 History

1.9 First Steps

1.10 Bottom-Up and Top-Down Approaches

1.11 Short-, Medium-, and Long-term Strategies

1.12 Organizations that Promote HIBAR Research and Twin-Win Strategies

1.13 References

2 A Starter Set of Paths to Enhance the Quality and Impact of Your Research

2.1 Small, Short-term Projects

2.1.1 Invite a Speaker

2.1.2 Run a Reading Group

2.1.3 Organize a Workshop

2.1.4 Offer a Tutorial to Build Research Skills

2.1.5 Organize Faculty Meetings to Discuss Twin-Win Research Strategies

2.1.6 Study Meaningful Prolems

2.1.7 Form a Research Project

2.1.8 Develop Your Social Media Fluency

2.1.9 Develop Your Networking Skills

2.2 Medium-sized, Middle-term Efforts

2.2.1 Arrange a Speaker Series

2.2.2 Make It Easy for Off-campus Guests to Visit

2.2.3 Facilitate Meetings on Campus

2.2.4 Seek Funding from Government Agencies

2.2.5 Seek Funding from Philanthropic Foundations

2.2.6 Sharpen Your Writing Skills

2.2.7 Sharpen Your Speaking Skills

2.2.8 Strengthen Your Campus’s Social Media Presence

2.2.9 Generate Targeted Email Lists

2.2.10 Create an Award for Research Communications

2.2.11 Organize Research Fairs

2.2.12 Promote Teamwork in Research Groups

2.3 Bigger, Long-term Missions

2.3.1 Include Team Projects in Courses

2.3.2 Teach the Methods of Design Thinking

2.3.3 Raise Twin-Win Issues at Conferences

2.3.4 Collect Evidence of Twin-Win Payoff

2.3.5 Learn about Alternate Ways to Assess the Impact of Your Work

2.3.6 Change Hiring, Tenure, and Promotion Policies to Encourage and Recognize Teamwork

2.3.7 Change Hiring, Tenure, and Promotion Policies to Encourage and Recognize Working with Business, Government, and NGO Partners

2.3.8 Incorporate New Goals and Measures in Strategic Plans and Vision Statements

2.3.9 Work with Your Campus’s Office of Technology Commercialization

2.3.10 Expand Collaboration with Business

2.3.11 Expand Collaboration with Civic Partners

2.3.12 Spread Twin-Win Ideas in Professional Societies

2.3.13 Encourage Research Programs that Combine Theory and Practice

3 Conclusion

Author Biography

Twin-Win Research

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