Читать книгу Clever Girl Finance: The Side Hustle Guide - Bola Sokunbi - Страница 11

Let’s challenge your fears! Take some time to do the following action steps to turn your fears into opportunities:

1 Identify your fears. Write down every fear that has discouraged you or has been an excuse as to why you have not taken the next step to build your side hustle.

2 Determine the worst-case scenarios. For each fear, write down the absolute worst-case scenario of what could happen and what it could look like. You get less sleep, your life gets busier, you cut back on your expenses in certain areas to invest in your business…you may find that it’s actually not that bad. Or maybe you’re envisioning a worse, big-picture scenario: no one wants to buy your product, or you invest a lot of money in your business only for it to fail. (Don’t worry: there are ways to counter all your fears, big or small!)

3 Imagine the best-case scenarios. Now, lay out what it would look like to succeed in detail. You make your first sale, you have a return customer, you get an amazing press feature, your business becomes profitable, and earns you more income than your full-time job! By focusing on best-case scenarios, you can motivate yourself!

4 Lay out specific action steps you can take to counter your fears. Next, write down specific action steps you can take (no matter how small) and timelines to complete them that will help you counter your fears. For instance, if you’re worried about life getting too busy and frantic, create a schedule with designated times to take a break. If you’re worried about money, start by investing small amounts in your business until you’ve proven it can make a profit, while saving money from your day job. If you fear that your idea will flop, spend time researching your target market to validate that there’s a need for it. Set success-oriented goals like implementing what you learn in this book, identifying a business mentor, etc.