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ОглавлениеCONTENTS
Preface
The Strange Bedfellows
The Culture Of Emotion
The Resentment Factor
The Role Of Groupthink
The Faction Factor
Using The Art Of The Belly
Communicating Heart-To-Heart
Management By Intuition
Pass The Zen, Please
Putting Your Best Face Forward
Identifying Your Company
Knowing What You Are Talking About
Coming Up With The Right Bait
Focusing In On The Right Connection
Finding The Right Connection
Putting Your Life On The Line
Avoiding The Second-Class Pitfall
Going In Alone
Fighting Spirit
Rules Of Employment
Going In With A Japanese Connection
The Importance Of Going To Japan
Greasing The Skids
Getting Help From Experts
Borrowing Face From Advisors
Inviting The Japanese To Visit You
The Structure Of A Japanese Company
The Spirit Of Japanese Companies
Making The First Contact
Getting The Still Useful Bow Down
The Business Card Game
Getting Acquainted
How To Recognize “No”
The Role Of The Greeting Ritual
Seeing Behind The Facade
The All-Important Pre-Agreement Meetings
Revolving The Roots
I Will Do My Best
I Understand You
The Written Document System
The Importance Of Following Up
How To Use Interpreters
More On Failing To Follow Through
Dealing At The Negotiating Table
Killing With Silence
Beware Of Using Logic
Mastering The Art Of Doing Business At Night
The Importance Of A Hidden Art
“Nomi-Nication”: Gathering Wisdom In Bars
Let’s Have A Drink
Business On The Greens
A Dash Of Culture
And A Pinch Of Sex
When The Going Gets Tough
Why The Japanese Are Quality Conscious
The Kaizen Factor
The Art Of Servicing Customers
Putting On A Loving Face
Grinding Sesame Seeds
Making Hay In The Japanese Market
Going After The Young
About The Author