Читать книгу Creative Synergy - Bunny Paine-Clemes - Страница 22

Thomas L. Friedman says that in our fast-changing global economy, “Average Joe has to become special, specialized, synthesizing, or adaptable Joe.”¹⁶ The world of the future belongs to the lifelong learner—someone willing to explore new ideas.

In US colleges the learning process can seem fragmented. You take one course, do a final and paper; take another course, do a final and project. It can seem that all you’re doing is accumulating credits, checking off the boxes on a list. But when you think creatively, you transfer ideas from one course to another, synthesizing knowledge and creating new knowledge from it. This sort of skill that will make you happy, productive, and successful all your life. Daniel Pink says,

The last few decades have belonged to a certain kind of person with a certain kind of mind—computer programmers who could crank code, lawyers who could craft contracts, MBAs who could crunch numbers. But the keys to the kingdom are changing hands. The future belongs to a very different kind of person with a very different kind of mind—creators and empathizers, pattern recognizers, and meaning makers. These people—artists, inventors, designers, storytellers, caregivers, consolers, big picture thinkers—will now reap society’s richest rewards and share its greatest joys.¹⁷

So here are “12 solid reasons” to study creativity. Can you think of any others?