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Using Language to Communicate and Influence

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There are a number of aspects here, including the following:

 recognizing people’s personality and motivational patterns through their language patterns

 recognizing which senses people favour or rely on, through listening to the actual words they use

 being able to use either precise or imprecise language where appropriate to achieve particular results

 using indirect language for persuasiveness and influence

 respecting the actual words and phrases used by individuals, as those words represent their experience of reality

Language will be covered in more detail in Chapters 4–6.

20 MINUTES TO MASTER ... NLP

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