TIP
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Оглавление
Dave Gordon. TIP
Praise for TIP
CONTENTS
List of Illustrations
Guide
Pages
Foreword
Acknowledgments
About the Author
Introduction
1 The Biggest Day
2 The TIP Jar
3 A New Direction
4 Dear Valued Employee
5 First Impressions
6 The Offer
7 New Beginnings
8 What Is a TIP?
9 Wake-Up Call
10 Labels and Purpose
11 The Bear
12 Position Yourself
13 Communicate Your Brand
14 What’s Your Story?
15 Actions Build the Brand
16 Flow
17 Protect the Business, Protect the Brand
18 Day of All Days
19 Create an Experience
20 The Last TIP
21 The TIP Jar (Continued)
22 Good Choices
23 Give More, Get More
Twenty Takeaway TIPs for Success
Personal Accountability Model and Action Plan
Identity
Communication
Actions
Unique Value
Creating a Brand Advisory Group
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Отрывок из книги
“A team will only succeed, and a company will only grow, when each person on that team is responsible and accountable for their own results. If you want to consistently bring your best every day, you need to read this book and follow Dave’s game plan for personal, team, and organizational success.”
—Jon Gordon, Wall Street Journal best-selling author, The Energy Bus and The Power of Positive Leadership
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“For good luck,” Jen interjected.
“Blue,” said 14-year-old Kyra.
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