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CRITERION #2: DEFINE:

INTENT: Formulate the stakeholder problem. Define the problem, needs and objectives.

In my belief, the answer to this question is clearly defined:

5 Strongly Agree

4 Agree

3 Neutral

2 Disagree

1 Strongly Disagree

1. Have all basic functions of Solution brand been defined?

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2. How do you keep key subject matter experts in the loop?

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3. How often are the team meetings?

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4. Are accountability and ownership for Solution brand clearly defined?

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5. Is Solution brand linked to key stakeholder goals and objectives?

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6. Are all requirements met?

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7. Is there a Solution brand management charter, including stakeholder case, problem and goal statements, scope, milestones, roles and responsibilities, communication plan?

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8. What are the compelling stakeholder reasons for embarking on Solution brand?

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9. What is the scope?

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10. Who defines (or who defined) the rules and roles?

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11. Do the problem and goal statements meet the SMART criteria (specific, measurable, attainable, relevant, and time-bound)?

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12. What is the worst case scenario?

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13. Are different versions of process maps needed to account for the different types of inputs?

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14. What scope do you want your strategy to cover?

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15. Will a Solution brand production readiness review be required?

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16. How will variation in the actual durations of each activity be dealt with to ensure that the expected Solution brand results are met?

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17. Is the Solution brand scope complete and appropriately sized?

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18. What key stakeholder process output measure(s) does Solution brand leverage and how?

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19. Does the team have regular meetings?

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20. How do you catch Solution brand definition inconsistencies?

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21. What information should you gather?

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22. Has the Solution brand work been fairly and/or equitably divided and delegated among team members who are qualified and capable to perform the work? Has everyone contributed?

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23. Who are the Solution brand improvement team members, including Management Leads and Coaches?

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24. What sources do you use to gather information for a Solution brand study?

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25. What is the definition of success?

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26. Have the customer needs been translated into specific, measurable requirements? How?

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27. What are the rough order estimates on cost savings/opportunities that Solution brand brings?

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28. Do you all define Solution brand in the same way?

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29. If substitutes have been appointed, have they been briefed on the Solution brand goals and received regular communications as to the progress to date?

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30. What are the Solution brand use cases?

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31. How will the Solution brand team and the group measure complete success of Solution brand?

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32. What was the context?

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33. Are there different segments of customers?

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34. What information do you gather?

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35. How can the value of Solution brand be defined?

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36. Are the Solution brand requirements complete?

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37. When is/was the Solution brand start date?

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38. Who is gathering information?

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39. How do you manage changes in Solution brand requirements?

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40. Where can you gather more information?

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41. How was the ‘as is’ process map developed, reviewed, verified and validated?

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42. Is data collected and displayed to better understand customer(s) critical needs and requirements.

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43. What are the dynamics of the communication plan?

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44. Do you have organizational privacy requirements?

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45. Is scope creep really all bad news?

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46. Has everyone on the team, including the team leaders, been properly trained?

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47. Is there a clear Solution brand case definition?

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48. What system do you use for gathering Solution brand information?

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49. Are audit criteria, scope, frequency and methods defined?

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50. Is the improvement team aware of the different versions of a process: what they think it is vs. what it actually is vs. what it should be vs. what it could be?

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51. What knowledge or experience is required?

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52. Are the Solution brand requirements testable?

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53. Is there regularly 100% attendance at the team meetings? If not, have appointed substitutes attended to preserve cross-functionality and full representation?

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54. What Solution brand requirements should be gathered?

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55. What is the scope of Solution brand?

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56. Why are you doing Solution brand and what is the scope?

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57. Is the current ‘as is’ process being followed? If not, what are the discrepancies?

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58. Is the team adequately staffed with the desired cross-functionality? If not, what additional resources are available to the team?

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59. What specifically is the problem? Where does it occur? When does it occur? What is its extent?

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60. Has anyone else (internal or external to the group) attempted to solve this problem or a similar one before? If so, what knowledge can be leveraged from these previous efforts?

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61. Scope of sensitive information?

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62. Is there a completed SIPOC representation, describing the Suppliers, Inputs, Process, Outputs, and Customers?

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63. When are meeting minutes sent out? Who is on the distribution list?

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64. What is the definition of Solution brand excellence?

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65. How do you build the right business case?

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66. Has the improvement team collected the ‘voice of the customer’ (obtained feedback – qualitative and quantitative)?

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67. Is there a critical path to deliver Solution brand results?

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68. What Solution brand services do you require?

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69. Who is gathering Solution brand information?

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70. Is special Solution brand user knowledge required?

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71. Has your scope been defined?

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72. In what way can you redefine the criteria of choice clients have in your category in your favor?

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73. What is in the scope and what is not in scope?

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74. Has the direction changed at all during the course of Solution brand? If so, when did it change and why?

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75. What is in scope?

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76. Are approval levels defined for contracts and supplements to contracts?

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77. Is it clearly defined in and to your organization what you do?

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78. What is the scope of the Solution brand work?

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79. Who approved the Solution brand scope?

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80. What happens if Solution brand’s scope changes?

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81. Is the scope of Solution brand defined?

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82. Have specific policy objectives been defined?

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83. Is Solution brand currently on schedule according to the plan?

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84. How would you define the culture at your organization, how susceptible is it to Solution brand changes?

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85. Is the team equipped with available and reliable resources?

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86. How is the team tracking and documenting its work?

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87. What is out-of-scope initially?

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88. Has a high-level ‘as is’ process map been completed, verified and validated?

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89. Are customer(s) identified and segmented according to their different needs and requirements?

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90. What customer feedback methods were used to solicit their input?

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91. How do you manage scope?

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92. Are there any constraints known that bear on the ability to perform Solution brand work? How is the team addressing them?

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93. How did the Solution brand manager receive input to the development of a Solution brand improvement plan and the estimated completion dates/times of each activity?

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94. What constraints exist that might impact the team?

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95. What are the Solution brand tasks and definitions?

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96. Has a project plan, Gantt chart, or similar been developed/completed?

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97. Does the scope remain the same?

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98. When is the estimated completion date?

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99. How does the Solution brand manager ensure against scope creep?

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100. How do you gather requirements?

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101. The political context: who holds power?

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102. How do you gather Solution brand requirements?

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103. What gets examined?

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104. What intelligence can you gather?

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105. What are the tasks and definitions?

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106. How would you define Solution brand leadership?

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107. What is the scope of the Solution brand effort?

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108. Is the work to date meeting requirements?

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109. What is out of scope?

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110. What is the context?

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111. What are the Roles and Responsibilities for each team member and its leadership? Where is this documented?

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112. How have you defined all Solution brand requirements first?

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113. How and when will the baselines be defined?

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114. Do you have a Solution brand success story or case study ready to tell and share?

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115. What is a worst-case scenario for losses?

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116. Has a Solution brand requirement not been met?

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117. What critical content must be communicated – who, what, when, where, and how?

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118. How are consistent Solution brand definitions important?

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119. What sort of initial information to gather?

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120. Are resources adequate for the scope?

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121. What scope to assess?

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122. Is the Solution brand scope manageable?

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123. Has/have the customer(s) been identified?

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124. What would be the goal or target for a Solution brand’s improvement team?

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125. Is Solution brand required?

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126. Is there a completed, verified, and validated high-level ‘as is’ (not ‘should be’ or ‘could be’) stakeholder process map?

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127. Have all of the relationships been defined properly?

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128. What are the boundaries of the scope? What is in bounds and what is not? What is the start point? What is the stop point?

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129. Is there any additional Solution brand definition of success?

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130. Has a team charter been developed and communicated?

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131. What defines best in class?

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132. What are the record-keeping requirements of Solution brand activities?

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133. Are required metrics defined, what are they?

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134. Are task requirements clearly defined?

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135. Are roles and responsibilities formally defined?

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Add up total points for this section: _____ = Total points for this section

Divided by: ______ (number of statements answered) = ______ Average score for this section

Transfer your score to the Solution brand Index at the beginning of the Self-Assessment.

Solution Brand A Complete Guide - 2020 Edition

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