Читать книгу Pet-Specific Care for the Veterinary Team - Группа авторов - Страница 157

 Veterinarians need to be prepared to discuss cost of care with pet owners at the time recommendations are made.

 When veterinarians are not transparent and upfront about the cost of care, pet owners lose trust in them, and support staff are left to handle the brunt of client frustrations.

 Veterinarians should make recommendations based on what is best for pets, not what they think pet owners can afford.

 If cost of care is a barrier, a veterinarian should offer payment assistance options rather than modifying the recommendations.

 When veterinarians neglect to discuss price and alter their recommendations based on price objections, clients are more likely to question their motives, which can result in negative perception of the veterinary profession.