Читать книгу Achieving Excellence in Fundraising - Группа авторов - Страница 122

Fundraisers are givers (see Chapter 18) and also encourage giving in others. This chapter reviews research finding that giving time and money can promote psychological well‐being, the quantity and quality of social relationships, and better physical health – even a longer life. Although the majority of research has been done in Western countries and among older adults, these benefits have been found for people of all ages, and all over the world. It is even possible to experience the joy of giving during difficult times. Giving feels good because it satisfies people's core psychological needs and helps them to shift their perspectives and manage stress. Giving is more beneficial when it is voluntary and not a burden, and there are a number of practices that can help to increase the joy of giving. Some people say that we should give until it hurts, but research suggests that giving until it feels good may be more accurate.