Читать книгу Achieving Excellence in Fundraising - Группа авторов - Страница 137

Questions about philanthropy's purpose and position in society are age‐old and will continue as a source of robust discussion. It is certain that fundraisers will always have to adapt to a changing context of economic, social, and political issues. New skills in technology and digital communications will be part of their daily practice, but more educational opportunities will also be available to develop these and other capacities. Engaging donors, volunteers, and staff in new ways will be important as organizations deliver their missions in a more diverse world and growing nonprofit/philanthropic sector. The power of data, a changing philanthropic narrative, and the implementation of equitable and inclusive practices are all key elements of the sector's future. As the institutional stewards of philanthropy, fundraisers should bear these changes in mind as they fulfill their role in building a just and civil society.