Читать книгу Feature Writing and Reporting - Jennifer Brannock Cox - Страница 47

In coming up with good feature story ideas, reporters need to think about what affects people’s daily lives. Using our knowledge of news values, we can brainstorm enterprise story ideas that are relevant to our readers, as displayed in the “Helpful Hints” box.

Reporters can also tap into their knowledge of human psychology to think about what types of stories might impact readers. Using psychologist Abraham Maslow’s popular hierarchy of needs theory,⁴ journalists can come up with story ideas for each level of needs and thus for different stages in peoples’ lives, as displayed in this graphic (see Figure 2.4).