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Jennifer Campbell
Start & Run a Personal History Business
Читать книгу Start & Run a Personal History Business - Jennifer Campbell - Страница 1
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START & RUN A PERSONAL HISTORY BUSINESS
1 The World of Personal History
1. What Is a Personal Historian? An Introduction
2. The World of Personal History 2.1 A business that’s timely — and timeless
2.2 The memoirs and genealogy phenomenon: Capturing the moment — Past, present, and future
2.3 Honoring the past in a rapidly changing world
2.4 The need for story
2.4a Once upon a (life) time: The power and endurance of story
2.4b The magical bond created by storyteller and listener
2.5 Mind, body, and spirit 2.5a The baby boomers and memoirs
2.5b The boomers’ parents
2.5c Benefits for the storyteller
3. Genealogy and Personal History
3.1 How a personal historian can work with a genealogist
4. Ten Essential Things You’ll Learn from This Book
5. Summary
2 The Business of Personal History
1. What You Need to Know about Being a Personal Historian
1.1 Suitable backgrounds and interests
1.2 Age
1.3 Solo or partners
1.4 A family affair
1.5 Five really great things about a personal history business
2. Is This Right for You?
2.1 Work preferences
2.1a People-oriented
2.1b Information-oriented
2.1c Idea-oriented
2.2 Financial circumstances
2.2a Working at home
2.3 Times of trial and tribulation
2.4 Lifestyle considerations
2.4a Say “no”
2.4b Say “yes”
2.4c Stay positive
2.4d Don’t bore people!
3. Terms You Should Know
3 Getting Started
1. The Entrepreneurial Attitude: Are You a Pair of Hands or a Visionary?
2. Start Here; Get There
2.1 Total immersion: Absorb as much as you can about the field
2.1a Associations
2.1b Institutions and ongoing projects
2.1c Join a memoir-writing group or take a workshop
2.1d Magazines and newspapers
2.1e Read the genre
3. Business Research and Preparation 3.1 Know thy market
3.2 Brush up on or learn computer skills
3.3 Create a mini mission statement (by writing down your goals)
3.4 Check out potential competition
3.5 Set up your office
3.6 Start spreadin’ the news
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