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Postmillennial Pop

General Editors

Karen Tongson and Henry Jenkins

Puro Arte: Filipinos on the Stages of Empire

Lucy Mae San Pablo Burns

Spreadable Media: Creating Value and Meaning in a Networked Culture

Henry Jenkins, Sam Ford, and Joshua Green

Media Franchising: Creative License and Collaboration in the Culture Industries

Derek Johnson

Your Ad Here: The Cool Sell of Guerrilla Marketing

Michael Serazio

Looking for Leroy: Illegible Black Masculinities

Mark Anthony Neal

From Bombay to Bollywood: The Making of a Global Media Industry

Aswin Punathambekar

A Race So Different: Performance and Law in Asian America

Joshua Takano Chambers-Letson