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Chapter 1. Point of Entry
Preparing for digital transformation and digitization
ОглавлениеBefore you implement any changes, you need to understand what is now? What is your starting point? On this depends the whole further strategy.
The conscious construction of digital transformation involves, in one form or another, the following three steps:
1) definition of the «basic» situation, starting point;
2) target level definition (where do we want to go?);
3) planning actions to reach the target level.
In principle, as will be seen below, there is nothing new here, all this is combined with the basic methods of change implementation.
Digital maturity is the ability to use digital tools to achieve key performance, or more precisely, to shape a better value proposition for customers.
Among the various ways to measure the level of digital maturity I can distinguish the RANHiGS technique. It includes seven assessment areas and describes their maturity levels.
– Digital culture
The level of organizational culture supporting the processes of continuous improvement and innovation, change management.
– Frames
Compliance of personnel with competencies necessary for successful work in the digital economy.
– Processes
Application of process management practices: process optimization methods, lean production, design thinking. Process analysis, monitoring and continuous updating.
– Digital Products
Analysis of existing products and activities with them. The product is a solution to the user’s need, carrying value for the latter.
– Models
Use of information models in the organization, their constant updating, validity and inclusion in processes.
– Data
Access to the necessary data in real time with the necessary level of security. Completeness and quality of data for decision making.
– Infrastructure and tools
Access to modern digital infrastructure and ensure operation on all types of devices.
My focus in my work is more on:
– industry and company performance versus competitors;
– the use of modern technologies and work with data;
– working with operational processes, including their optimization;
– approach to project management and implementation of changes, creation of products;
– human Resources and current organizational development.
An example of my approach can be seen in the second book in the chapter on digitalization strategy.