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Principles of Successful Structural Change

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Too many efforts to change structure fail. The Beth Israel, and Ford Motor Company initiatives succeeded by following several basic principles of successful structural change:

 They did the hard work of carefully studying the existing structure and process so that they fully understood how things worked—and what wasn't working. (Many efforts at structural change fail because they start from an inadequate picture of current roles, relationships, and processes.)

 The change architects developed a new conception of the organization's goals and strategies attuned to the challenges and circumstances of the time.

 They designed the new structure in response to changes in strategy, technology, and environment.

 Finally, they experimented as they moved along, retaining things that worked and discarding those that did not.

Reframing Organizations

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