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Mardi Foster-Walker
Start & Run a Gift Basket Business
Читать книгу Start & Run a Gift Basket Business - Mardi Foster-Walker - Страница 1
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Страница 1
START & RUN A GIFT BASKET BUSINESS
Introduction
1 Getting Started
a. Self-Assessment
b. Determining Your Market
c. Market Research
1. Set a time frame for completion
2. Define both your primary and secondary needs
3. Allocate resources
4. Gather the data
5. Analyze the information
d. Gathering Primary Data
e. Gathering Secondary Data
f. Your Course of Action
2 Location, Location, Location
a. Location Considerations
b. Demographics of the Area
c. Leasing Office or Studio Space
1. Proximity to your potential customers
2. Customer parking facilities
3. Accessibility to a loading dock or freight elevator
4. Storage and work space
d. Signing a Lease
e. Shared Retail Space
f. Seasonal Kiosks
g. The Home-Based Business
1. The business and your home
2. The business and your family
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