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Although software programs make it possible to print letterhead and other stationery using your own computer, utilizing the services of a custom printer will ensure that you have professional-quality business stationery. Get a few quotes from reputable printers in your area to find a good supplier. Ask to see samples and find out what savings you can achieve by using certain types of paper stock (matte versus glossy) and by limiting colors. More information on establishing a “visual identity” through the use of logos, etc., on your business stationery is included in chapter 8.