Читать книгу The Real Trump Deal - Martin E. Latz - Страница 7

CONTENTS

Copyright

Introduction

Part One: Trump’s Top Ten Business Negotiation Strategies

Chapter 1 An Instinctive Win-Lose Mindset

Chapter 2 Setting the Bar High: Super Aggressive Expectations

Chapter 3 The King of Hyperbole: Exaggerate!

Chapter 4 Targeting True Motivations: Using Carrots to Close Deals

Chapter 5 The Art of the Bluff: When He Holds… and When He Folds

Chapter 6 Threats and Leverage: Real or Fake?

Chapter 7 Business Bullying

Chapter 8 Helpful Standards Only Need Apply

Chapter 9 Outrageous Moves and Countermoves

Chapter 10 A Towering Home-Field Agenda

Part Two: Trump’s Personal Skills and Ethics

Chapter 11 Grading His Personal Negotiation Skills: As, Bs, or …?

Chapter 12 Ethics and “Alternative Facts”

Part Three: The Trump Transition—Business to Presidential Negotiations

Chapter 13 Business v. Presidential Negotiations: Comparing the Boardroom and the Oval Office

Chapter 14 The U.S.-Mexican Border Negotiation

Chapter 15 The “Repeal-and-Replace Obamacare” Negotiation

Conclusion