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to… Simon Horne

cc…

re… Coke

Last night I believe I sent you an e-mail telling you not to worry. Well, once in a while even I am wrong.

For reasons too ridiculous to go into, our colleagues in Finland have taken it upon themselves to work on the Coke pitch. In their enthusiasm, they have also chosen to inform Weissmuller of their efforts.

I don’t have to tell you how we’ll look if we’re trashed by a bunch of humourless, elk-shagging Scandinavians, but I will, anyway. We’ll look like total bloody cunts.

So let me apply a little pressure. I know the pitch is over a week away, but I want to review all work this morning. I have had a preview of the Finnish campaign, and it is unmitigated shite. Nevertheless, I want to make absolutely sure that there is no opportunity for us to be outdone.

We’ll review at 11.30, and I fully expect to be dazzled.