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You know what it’s like to be at the mercy of your slides—that sickening moment when you realize everyone’s glazing over and you’re only halfway through the key points. You’ve been reduced to a narrator.

Don’t let this happen. The relationship between you and your slides should always be:

You = Master

Your slides = Apprentice

Many presenters have this backward and as a result are marginalized in their audience’s mind. Take the way we interpret a cartoon. We see the image, then read the caption, in that order. The caption deciphers the image. When presenting, you, the Master, should provide the caption. Without your explanation, your audience would have no clue what the cartoon on the left is about. With it, however, the meaning—and the humor—is unmistakable.

YOU are whom the audience came to see.

YOU are the expert.

YOU should be the focus of any presentation you give.

YOU should offer the explanations, context, and references that make any slide you create make sense to an audience.

Your slides allow you to share images, video, graphs, and tables, which are there to serve and amplify YOU. They should never be the star.

“Paper or plastic?”