Читать книгу Blockchain Data Analytics For Dummies - Michael G. Solomon - Страница 24

Classifying your customers or building models to predict what comes next can help your organization be more responsive to needs. You can use analytics to help plan better and be ready for whatever comes next. But with some additional work, you can do far more with analytics results. Instead of just getting ready for what might happen next, you can use analytics results to alter today’s activities and affect future outcome.

Predictive analytics predicts what future results may be. The next step in analytics maturity is prescriptive analytics. With prescriptive analytics, the model identifies changes you can make now to achieve a desired outcome. For example, prescriptive analytics can tell you how many tables to set out in a restaurant or which register lanes to open in a grocery store to meet sales goals. Prescriptive analytics gives organizations the leverage to make operational changes based on their understanding of data that leads to satisfying their goals.