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1 1 Calculated as follows: The company difference between operational profit and net profit is 8% on sales. For perfumes, sales are €6,835 million and the operational profit is €683 million. If we subtract from the latter amount the average difference between operational profit and net profit (683 – 546), that gives us the net profit for the perfume and cosmetic division: €337 million.

Luxury Brand Management in Digital and Sustainable Times

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