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Preface

There was a time when, for the most part, start-ups offered “pure and hard” technological innovations. While this time has not yet come to an end, we have observed during the last two years, the appearance of other innovations (processes, HR, communication, marketing, legal, etc.).

All these innovations do not escape the appetite of major groups, which intend to maintain their positions. Developing relationships with start-ups has now become strategic for many of them. In the framework of such relationships, the impacts inherent to the innovations proposed by start-ups cover a much wider field than the mere question of integration into Information Systems. Indeed, these innovations are transforming large groups from within. We can now speak of integration in the plural form because there are multiple dimensions to consider.

Through observations, anecdotes, testimonies, it is a question of presenting the three major protagonists of the scene that is going to be played out before us. It is the corporate open innovation system that welcomes start-ups, and the two players from different worlds, the start-up CEO and the employee of a business unit (or business line) of a large company. We’ll see what obstacles stand in their way time and time again.

However, these obstacles can still be overcome by the action of the members involved in the corporate open innovation system team, who are true architects of interactions. Their skills, their involvement and their ability to dispose of useful resources can enable them, by manipulating the large group’s internal ecosystem as well as the start-up’s external ecosystem, to address the objective: to marry (contractually) protagonists from two different worlds (the world of start-ups and the world of large established companies/institutions).

Replacing the human being at the heart of the process, a process of bringing together start-ups and large groups is the challenge that needs to be faced. For this, it is a question for each person to become aware of his or her own environment, as well as that of others.

Enjoy!

Pascal LATOUCHE

May 2020