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He set up an advertising agency based on comic books when he realized that a majority of CAC 40 bosses collected comic books like him. “If they live up to their passion, they’ll accept my value proposition”. This first experience worked perfectly and Christophe even became an editor. After five years, he sold the company. It was always simple…. How could things be otherwise with the network that had been built up since then.

“Everything has always been like that … until the day it didn’t happen, but it happened late, I was 38 years old”. I will refrain from describing the context, and the reasons that made Christophe realize that things that fall from the sky sometimes require more than investment, as well as knowledge of what our own limits are. It was a difficult time when he realized that he couldn’t do just anything with just anyone. In any case, he was a new man emerging from a tricky experience that put his integrity at stake. We find the new man 18 months later….

He calmed everything down and took action by consulting a company. His first action was an analysis that led him to draw up a very alarming assessment. At the end of this assessment, he took back the company, rectified it and resold it. In the wake of this, he launched Bubbles, a convergence solution to provide a service to customers wishing to solve a basic need: mobile recharging! That’s when we ran into Christophe. He made it a great success and he is without a doubt one of the greatest success stories I have had the pleasure of contributing to.

All the best!

I retain two essential points from Mr. Christophe Vattier. The first is a quote: “Do what must be done, come what may”. The second point is an invitation to readers: “Just look with love!”

Question 5: what do you think about Mr. Christophe Vattier’s journey?

Figure 5.1. Mr. Christophe Vattier. For a color version of the figure, see www.iste.co.uk/latouche/innovation.zip

1 1 A French public sector financial institution.