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Chapter 4: To Design a World-Class Firm

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1 Encourage collaboration inside as the best way to compete outside.

2 Respect your employees, and they will return the favor.

3 Set egos aside to seek out the very best ideas and solutions, no matter who they come from.

4 Develop your own form of considerate communication.

5 Praise good work publicly; deal with problems privately.

6 Take good care of your employees and they will take good care of your clients.

7 Tell and retell the stories of your own firm to share your values and pull people together.

Designing a World-Class Architecture Firm

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