Читать книгу GOOD WORKS! - Philip Kotler - Страница 5
Danksagungen
ОглавлениеDie Autoren bedanken sich bei den folgenden Personen dafür, dass sie uns ihre Geschichten und Sichtweisen in Sachen Social Initiatives mitgeteilt und sich häufig die Mühe gemacht haben, Erhebungen durchzuführen, mit Kollegen und Geschäftspartnern zu sprechen, Archive zu konsultieren und unsere Darstellungen gegenzulesen.
Allstate: Kate Hollcraft, Emily Pukala
Avon Products: Susan Arnot Heaney
Best Buy: Kelly Groehler
The Boston Beer Company: Michelle Sullivan
Cause Consulting: Mark Feldman, Risa Sherman
Chipotle Mexican Grill: Chris Arnold
Church & Dwight Co.: Stacey Feldman
Clorox: David Kellis
Coca-Cola: April Jordan
Comic Relief: Anne-Cecile Berthier
Corporate Culture: John Drummond, Dave Thomas
Cone Communications: Craig Bida, Whitney Dailey, Alison DaSilva, Sarah Kerkian
ConAgra Foods: Kori Reed
Do Good, Make Money: Laura Probst
Edelman: Carol Cone, Amy Kalfus, Ann Clark
Energizer: Harriet Blickenstaff (Blick + Staff Communications)
Farmers Insurance: Charles Browning, Roger Daniel, Doris Dunn, Josh Krupp
FedEx: Julia Chicoski, Philip Blackett
Food Network: Katie Ilch, Kirstin Knezevich, Leah Lesko, Irika Slavin
General Mills: Berit Morse, Zack Ruderman
IBM: Stan Litow
Johnson & Johnson: Andrea Higham
Kraft Foods: Stephen Chriss
Levi: Sarah Young, Sarah Anderson
Macmillan Cancer Support: Katya Borowski, Francesca Insole
Macy’s: Holly Thomas
March of Dimes: Chad Royal-Pascoe
Marks & Spencer: Richard Gillies
Mars Petcare US: Lisa Campbell, Melissa Martellotti
Miron Construction: Kristen Naimoli
MSLGROUP Americas: Anne Erhard
Monterey Bay Aquarium: Ken Peterson
Nike: Jill Zanger, Tessa Sayers
OneSight: Greg Hare
Park and Company: Park Howell, Holly Lim
Patagonia: Mark Shimahara, Bill Klyn
Pearson Foundation: Mark Nieker
PepsiCo: Andrea Canabal, Anamaria Irazabal
PetSmart Charities: Susana Della Maddalena
Pfizer: Ray Kerins, Jennifer Kokell, Peter Zhang
Phillips Wyatt Knowlton: Lisa Wyatt Knowlton
Procter & Gamble: Caroline Bozonet, Nada Dugas, July Ung
Recharge: Doug Bamford
Said Business School, University of Oxford: Linda Scott
Sainsbury’s Supermarkets: Jat Sahota
Seattle Children’s Hospital: Laura Tufts
Sellen Construction: Todd Lee, Dave Scalzo
Share Our Strength: Theresa Burton, Christy Felling, Catherine Puzo
Starbucks: Ben Packard, Anna Kakos, Beth Baggaley
Subaru of America: Brian Johnson
SUBWAY: Cindy Carrasquilla, Les Winograd
Target: Sarah Bakken, Liz Brennhofer, Laysha Ward
TELUS: Jill Schnarr, Trisha Tambellini
TOMS Shoes: Allie Dominguez
U.S. Fish & Wildlife: Joe Starinchak
UNICEF: Laura De Santis
V/Line: Linda Brennan
Western Union: Talya Bosch
Whole Foods: Ashley Hawkins, Carrie Brownstein