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1 1. Michael Lewis, Moneyball: The Art of Winning an Unfair Game (W.W Norton, 2003).

2 2. Thomas H. Davenport, Only Humans Need Apply: Winners and Losers in the Age of Smart Machines (Harper, 2016).

3 3. James Manyika, Michael Chui, Brad Brown, Jacques Bughin, Richard Dobbs, Charles Roxburgh, and Angela Hung Byers, “Big Data: The Next Frontier for Innovation, Competition, and Productivity,” McKinsey Digital, May 2011.

4 4. Leena Rao, “Accel Debuts $100M Fund to Invest in Disruptive Big Data Companies,” TechCrunch, November 8, 2011.

5 5. Randy Bean, “The Legacy of Big Data,” Wall Street Journal, September 9, 2014.

6 6. Ibid.

7 7. Colleen Taylor, “Accel Launches $100M Big Data Fund 2 to Invest in the Second Wave of Big Data Startups,” TechCrunch, June 17, 2013.

8 8. VCCircle.com, “Accel Partners Raises $100 Million for Second Big Data Fund,” Reuters, June 19, 2013.

9 9. Presentation and remarks by Michael Stonebraker at the MIT Chief Data Officer and Information Quality (CDOIQ) Symposium, Cambridge, MA, August 2015.

10 10. Erik Brynjolfson and Andrew McAfee, “Big Data: The Management Revolution,” Harvard Business Review, October 2012.

11 11. Liran Einav and Jonathan D. Levin, “The Data Revolution and Economic Analysis,” The National Bureau of Economic Research, May 2013.

12 12. “Exploring the Big Data Revolution,” APICS: The Association for Supply Chain Management, 2015.

13 13. Tricia Bisoux, “B-Schools Respond to the Data Revolution,” BizEd, December 30, 2018.

14 14. Jared Kaltwasser, “Experts: Big Data ‘Revolution’ Won't Materialize Until Healthcare Fixes 1 Big Problem,” Inside Digital Health, February 20, 2019.

15 15. Christopher Phillips, “If Baseball Is Any Indication, the Big Data Revolution Is Over,” Washington Post, July 9, 2019.

16 16. Randy Bean, “The ‘Failure’ of Big Data,” Forbes, October 20, 2020.

17 17. Thomas H. Davenport, “Even Small Data Can Improve Your Organization's Judgment,” Harvard Business Review, May 26, 2012.

18 18. Thomas H. Davenport, Big Data @ Work: Dispelling the Myths, Uncovering the Opportunities (Harvard Business Review Press, 2014).

19 19. Randy Bean, “Big Data Sparks a New Industrial Age,” Wall Street Journal, January 15, 2015.

20 20. Randy Bean, “How American Express Excels as a Data-Driven Culture,” Forbes, March 15, 2018.

21 21. Randy Bean, “Big Data Innovation: Fail Faster. Execute Smarter.” Wall Street Journal, February 18, 2014.

22 22. Bean, “The Legacy of Big Data.”