Читать книгу Six-Week Start-Up - Rhonda Abrams - Страница 75

In addition to your industry association, you’ll find a substantial amount of industry information and data online. Of course, you’ll want to make certain the information is accurate and up-to-date. Be careful to rely on information from trustworthy sources, such as recognized market research companies. If possible, when using data from media sources (such as newspapers and magazines), find the original source of the data; journalists, after all, have limited space and have to edit information, often leaving out data that might be important for your planning.