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ОглавлениеTable of Contents
Introduction: How this book supports you
Add-on, press reviews and customer feedback
Information as desired and additional material to the book!
Concept Create Practice Tip: Just Write? // By Dr. Sonja U. Klug
eMails To formulate clearly: 7 steps // By Prof. Dr. Martin-Niels Däfler
eMails perfect write: 7 steps // By Prof. Dr. Martin-Niels Däfler
The basics of social media: information and big data // By Katharina Antonia Heder
Free PR and Marketing in 10 Steps: The Perfect Press Release // By Prof. Dr. Martin-Niels Däfler
Leadership satire: Write log // By Stefan Häseli
Write memo in 10 steps: Where are your priorities? // By Prof. Dr. Martin-Niels Däfler
Write memo in 10 steps: Say your opinion! // By Prof. Dr. Martin-Niels Däfler
The perfect application letter - 8 tips: class instead of mass! // By Olaf Kempin
Write log in 9 steps: The meeting chronology // By Prof. Dr. Martin-Niels Däfler
Write log in 9 steps: history and result // By Prof. Dr. Martin-Niels Däfler
Viral Content and Reach Marketing: 3 X 3 Tips // By Anne M. Schüller
Corporate blogging as a marketing tool: increase visibility // By Katharina Daniels
Write advice texts: Always oriented to the reader // By Simone Janson
Customer-oriented sales: 7 impulses for sales managers // By Daniel Weinstock
New customer acquisition with digital support: sales and social media // By Sandra Schubert
Article really good Writing in 9 steps: The right core message // By Prof. Dr. Martin-Niels Däfler
Article really good Writing in 9 steps: formulate Druckreif! // By Prof. Dr. Martin-Niels Däfler
Professor Dr. Martin-Niels Däfler
