Читать книгу Casino Gambling For Dummies - Swain Scheps - Страница 68

Modern casino hosts best resemble a successful hotel concierge: They’re both at your service. Whether dealing with new guests, loyal customers, or high-rollers, the casino host focuses on service, service, and more service.

A typical casino host is an affable and professional employee whose mission is to serve your every need. Hosts are hands-on people who greet VIP guests at the door and pamper them throughout their stay. Depending on the size and popularity of the casino and the thickness of your wallet, a casino host may

 Comp your rooms

 Arrange for greens fees at the golf course

 Get tickets to sold-out shows

 Give away free meals

If it’s your first time in a casino, don’t expect to have the keys to the Hangover suite at Caesar’s Palace handed to you. But even low rollers can make a relationship with the casino host profitable. Keep the following in mind:

 Join the club: The casino host expects you to be a casino loyalty club member before you’re offered many comps. And don’t forget to use your players’ club card whenever you play so the casino can track how much you’re gambling. (See Chapter 20 for more on players’ club cards.)

 Express yourself: Don’t wait for the host to find you in the penny slots area; go introduce yourself to the host.

 Be loyal: Find your favorite gambling locale and stick to it. Even small-scale visits can make you a valuable customer if they’re repeated regularly.

 Just ask: The players who get comps are the ones who ask the casino host. Don’t be rude or demanding; just ask politely and see what benefits you qualify for.

Player development is all about forming relationships. Casino hosts are eager to wine and dine you if they believe they can create player loyalty through these lavish perks. Although player-development departments often employ telemarketers or other representatives to reach out to gamers through databases, casino hosts achieve their goals one-on-one by working their cellphones and roaming the casino floors, seeking ways to make their clients’ gaming experiences more enjoyable.