Читать книгу The Responsive Chord - Tony Schwartz - Страница 4

Contents

Additional Online Materials

Foreword to the Second Edition

Acknowledgments

Introduction

The Resonance Principle in Communication

How to Strike a Responsive Chord

The New Communications Environment

Hard Sell, Soft Sell, Deep Sell

The Inside of the Outside

Education in the Global Village

Sounds in the City

Some Applications

Postscript

References

Index

About the Author