Маркетинг, PR, реклама
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- Passionate and Profitable. Why Customer Strategies Fail and Ten Steps to Do Them Right!
- The Do-It-Yourself Lobotomy. Open Your Mind to Greater Creative Thinking
- Steal These Ideas!. Marketing Secrets That Will Make You a Star
- The Irresistible Offer. How to Sell Your Product or Service in 3 Seconds or Less
- Marketing Calculator. Measuring and Managing Return on Marketing Investment
- Herd. How to Change Mass Behaviour by Harnessing Our True Nature
- Do-It-Yourself Advertising and Promotion. How to Produce Great Ads, Brochures, Catalogs, Direct Mail, Web Sites, and More!
- The Silent Salesmen. Guaranteed Strategies for Increasing Sales and Profits Using Promotional Products
- Digital Marketing. Global Strategies from the World's Leading Experts
- Taming the Search-and-Switch Customer. Earning Customer Loyalty in a Compulsion-to-Compare World
- Powerlines. Words That Sell Brands, Grip Fans, and Sometimes Change History
- Energize Growth Now. The Marketing Guide to a Wealthy Company
- Silver Bullet Selling. Six Critical Steps to Opening More Relationships and Closing More Sales
- Sales 2.0. Improve Business Results Using Innovative Sales Practices and Technology
- Customer Winback. How to Recapture Lost Customers--And Keep Them Loyal
- Honesty Sells. How To Make More Money and Increase Business Profits
- Balanced Brand. How to Balance the Stakeholder Forces That Can Make Or Break Your Business
- Sales Therapy. Effective Selling for the Small Business Owner
- Winning At Retail. Developing a Sustained Model for Retail Success
- Public Relations in Asia Pacific. Communicating Effectively Across Cultures
- The Way of the Dog. The Art of Making Success Inevitable
- How to Get Your Competition Fired (Without Saying Anything Bad About Them). Using The Wedge to Increase Your Sales
- What's the Secret?. To Providing a World-Class Customer Experience
- The Certifiable Salesperson. The Ultimate Guide to Help Any Salesperson Go Crazy with Unprecedented Sales!
- How to Sell Without Being a JERK!. The Foolproof Approach to the World's Second Oldest Profession
- Predicting Market Success. New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand
- Selling Sucks. How to Stop Selling and Start Getting Prospects to Buy!
- Life After the 30-Second Spot. Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising
- Just Ask a Woman. Cracking the Code of What Women Want and How They Buy
- Lead, Sell, or Get Out of the Way. The 7 Traits of Great Sellers
- Восприятие брендов и анализ потребительского поведения
- The Great Formula. for Creating Maximum Profit with Minimal Effort
- The Adweek Copywriting Handbook. The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Your Internet Cash Machine. The Insiders' Guide to Making Big Money, Fast!
- Inspired Marketing!. The Astonishing Fun New Way to Create More Profits for Your Business by Following Your Heart
- Whale Hunting. How to Land Big Sales and Transform Your Company
- All You Need is a Good Idea!. How to Create Marketing Messages that Actually Get Results
- Competing in a Service Economy. How to Create a Competitive Advantage Through Service Development and Innovation
- Subliminal Persuasion. Influence & Marketing Secrets They Don't Want You To Know
- Join the Conversation. How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership
- Greentailing and Other Revolutions in Retail. Hot Ideas That Are Grabbing Customers' Attention and Raising Profits
- Marketing Automation. Practical Steps to More Effective Direct Marketing
- Accidental Branding. How Ordinary People Build Extraordinary Brands
- Winning the Professional Services Sale. Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity
- Differentiate or Die. Survival in Our Era of Killer Competition
- How to Sell at Margins Higher Than Your Competitors. Winning Every Sale at Full Price, Rate, or Fee
- And Now a Few Laughs from Our Sponsor. The Best of Fifty Years of Radio Commercials
- Why CRM Doesn't Work. How to Win by Letting Customers Manange the Relationship
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