Маркетинг, PR, реклама
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- The Cornell School of Hotel Administration on Hospitality. Cutting Edge Thinking and Practice
- Launch. How to Quickly Propel Your Business Beyond the Competition
- The Connectors. How the World's Most Successful Businesspeople Build Relationships and Win Clients for Life
- Scientific Selling. Creating High Performance Sales Teams through Applied Psychology and Testing
- eBoot Camp. Proven Internet Marketing Techniques to Grow Your Business
- Measure What Matters. Online Tools For Understanding Customers, Social Media, Engagement, and Key Relationships
- Real-Time Marketing and PR. How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now
- Brand Relevance. Making Competitors Irrelevant
- Game-Based Marketing. Inspire Customer Loyalty Through Rewards, Challenges, and Contests
- Convergence Marketing. Combining Brand and Direct Marketing for Unprecedented Profits
- Playing Bigger Than You Are. How to Sell Big Accounts Even if You're David in a World of Goliaths
- The Street-Smart Salesman. How Growing Up Poor Helped Make Me Rich
- Convert Every Click. Make More Money Online with Holistic Conversion Rate Optimization
- The Ultimate Online Customer Service Guide. How to Connect with your Customers to Sell More!
- Optimize. How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing
- Marketing 3.0. From Products to Customers to the Human Spirit
- Web Marketing That Works. Confessions from the Marketing Trenches
- Social Marketing to the Business Customer. Listen to Your B2B Market, Generate Major Account Leads, and Build Client Relationships
- The Accidental Sales Manager. How to Take Control and Lead Your Sales Team to Record Profits
- Mastering the Complex Sale. How to Compete and Win When the Stakes are High!
- The Cult of the Customer. Create an Amazing Customer Experience That Turns Satisfied Customers Into Customer Evangelists
- Kellogg on Marketing
- The 15 Essential Marketing Masterclasses for Your Small Business
- Giving a Presentation In a Day For Dummies
- Unleashing Excellence. The Complete Guide to Ultimate Customer Service
- If You Build It Will They Come?. Three Steps to Test and Validate Any Market Opportunity
- UnSelling. The New Customer Experience
- Data-Driven Marketing. The 15 Metrics Everyone in Marketing Should Know
- Selling For Dummies
- People Buy You. The Real Secret to what Matters Most in Business
- The Growth Drivers. The Definitive Guide to Transforming Marketing Capabilities
- The Marketing Performance Blueprint. Strategies and Technologies to Build and Measure Business Success
- Customer Experience For Dummies
- Selling All-in-One For Dummies
- Visual Social Marketing For Dummies
- Running a Great Meeting In a Day For Dummies
- Amway Forever. The Amazing Story of a Global Business Phenomenon
- The Digital Handshake. Seven Proven Strategies to Grow Your Business Using Social Media
- The Book of Business Awesome / The Book of Business UnAwesome
- Marketing in the Age of Google, Revised and Updated. Your Online Strategy IS Your Business Strategy
- Marketing Lessons from the Grateful Dead. What Every Business Can Learn from the Most Iconic Band in History
- Selling to the Government. What It Takes to Compete and Win in the World's Largest Market
- The Vibe. The Marketing Handbook for Every Product, Service and Industry
- How To Sell Your Way Through Life
- Build a Brand in 30 Days. With Simon Middleton, The Brand Strategy Guru
- Retail Analytics. The Secret Weapon
- Customer Genius
- Presentation Secrets
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