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Objectives

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After reading this chapter, you will:

 have a working definition of the term ‘ethnography’;

 be able to differentiate between ethnography as a description of a research method and as a research product;

 have an appreciation of the historical context of ethnography;

 know about some of the key theoretical and disciplinary influences on the development of ethnography; and

 understand some of the key principles and practices that underpin ethnographic work.

Doing Ethnography

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