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The Industry Image

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In my estimation, construction is one of the most honorable professions that a person can pursue. However, the image of the construction industry is admittedly not always a positive one. As so often is the case, the negative aspects of this industry get the most coverage in the media and through word-of-mouth. The positive aspects—and there are many—are less often communicated, leaving us with the stereotypical images of construction. Practitioners who are all brawn and no brains, an unreliable workforce, a dangerous and dirty work environment, unscrupulous con artists posing as professional contractors, and entrenched discriminatory and sexist attitudes are some of the imagery conjured up regarding the construction industry. Don't get me wrong, the industry has its challenges; however, I find the industry to be filled with principled, hardworking, dedicated individuals, committed to building better communities. The industry may not have done the best job projecting its image in a positive light over the years, but that is changing. And as a teacher of the next generation of construction professionals, I can tell you that the future is looking very bright.

Construction Management JumpStart

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