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“A team will only succeed, and a company will only grow, when each person on that team is responsible and accountable for their own results. If you want to consistently bring your best every day, you need to read this book and follow Dave’s game plan for personal, team, and organizational success.”

—Jon Gordon, Wall Street Journal best-selling author, The Energy Bus and The Power of Positive Leadership

“I love this story and this book. It truly sends a powerful message and takes what I have learned from Dave Gordon to the next level. I am sharing this with everyone I know and telling them to read it—twice !”

—Kurt Leisure, Vice President, Risk Services, The Cheesecake Factory

“You cannot always impact what happens to you, but you always have the ability to respond. Dave Gordon is a master at helping you see through the fog of adversity and setting the right course for your future. He helps you discover your brand, and reminds you to always protect it.”

—Jon McGavin, Area General Manager, The Ritz-Carlton and JW Marriott Orlando, Grand Lakes

“Every great athlete, CEO, leader, teacher, and parent understands that greatness is a journey filled with the creative meaning of trying, falling, crying, laughing—and persevering, because the journey is what makes the difference. In TIP, Dave uses the power of conversation, of words, to compel you to cheer the hero along, all the while really cheering for yourself to become the best you can become.”

—Brian Hainline, MD, NCAA Chief Medical Officer

“In a service industry, our employees are responsible for the fulfillment of our promise to our customers. Brand alignment, and the delivery of consistent quality customer service is crucial for everyone. In TIP, Dave has taken his “stand for your brand” principles we incorporate at Gallagher Bassett, and created a powerful resource with broad appeal and helpful guidance for any leader looking to build a world class team, company, or brand.”

—Scott Hudson, President and CEO, Gallagher Bassett

“TIP is a powerful personal and organizational vehicle for positive change. Management at all levels can use the book as an effective communication and organizational improvement tool that will lead to increased efficiency and productivity in their teams. The book can also be a positive and empowering catalyst for anyone who believes that his or her work, or personal life, should be more fulfilling.”

—Doug Cain, President and CEO, Unique Fabricating

“TIP is an engaging, wisdom-packed story that will help you take control of your life and career. Not the run-of-the-mill secret shortcut to success—Dave Gordon reminds us that “you have to be willing to do the work”—TIP illustrates simple yet powerful principles for discovering and building your authentic personal brand and taking personal responsibility for your success.”

—David Mooney, President and CEO, Alliant Credit Union

“After reading TIP, you will have no choice but to look at your own career and relationships through a different lens, one that empowers you to never accept being average, and to take control of your future with a simple plan for personal innovation.”

—Jenny Hutt, author, SiriusXM Host of Just Jenny, and co-founder of BunnyEyez

“TIP provides critical messages—in a quick, easy-to-read format—on leadership, and how to realize your personal and professional potential. Give more, get more . . . it’s that simple. Help others be their BEST. Be of UNIQUE VALUE. Create WOW! This is a must-read at any stage of your life or career.”

—JeMe Cioppa Mosca, SVP, Rehabilitation, HSS—Hospital for Special Surgery

“TIP is an outstanding resource for young professionals or anyone hoping to advance their career. This book provides examples of best practices in personal accountability as well as keys to navigating and recognizing career laddering opportunities when presented at any age and stage of life.”

—Kristen Lazalier, Executive Director, External Relations, Michael F. Price College of Business, University of Oklahoma

“I’m always looking for new ways to motivate and inspire people to embrace the company culture and mission. This is truly a must-read for anyone in the hospitality industry, and should be reread every year as a reminder of the skills necessary to consistently deliver outstanding customer experiences. Dave, thanks for all the tips!”

—Tom Murphy, CEO, West Side Hospitality Group