Читать книгу Student Engagement Techniques - Elizabeth F. Barkley - Страница 45

Learning two items together such that the two are bonded or associated also affects transfer, and when one of the items is recalled, the other is spontaneously recalled as well. When we hear or read “Romeo,” we unconsciously add “and Juliet,” or when we think of trademark symbols such as McDonald's golden arches or Apple's apple logo, we immediately think of the associated product (Sousa, 2006, p. 145). Since everything we know and understand is preserved as a network of associations, the more associations we make, the greater the number of potential places we have to attach new information and the easier it is for us to learn and retain that information. In short, the more we learn and retain, the more we can learn and retain.