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1.3 Emergency Response

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Risk communication, as it relates to occupational and environmental considerations, is primarily focused on the scientific literature and through governmental institutions on the topic of emergency response. Serious emergency response parameters like radiological or biological terrorism, chemical plant releases or explosions, or infectious disease issues are all situations where sound and practical risk communication to the right target audiences is essential to ensure potential issues are not compounded. The offering of timely and accurate objective and impartial data provides great assistance to those managing the process, confidence to the affected communities, and can aid in achieving a coordinated and effective emergency response (6). One method used to better understand the risk perception of a given audience relating to potential emergency or crisis situations and improve the development of communication strategies is known as the deliberative decision‐making process (4). Creating an open dialog between government institutions, experts, and the public is an excellent strategy for initiating preventative steps toward adapting the right information to the appropriate audience in a timely and consistent fashion. In an era of immediate and broadly spread media accessibility, understanding this process and information it provides is especially important for EHS professionals. It can assist in developing a keen understanding of how to provide consistent and clear risk communication in the workplace using methods that are just as important for terrorism responses as they are for environmental policy and nanotechnology risks (4, 7, 8). As there is no singular strategy or process for risk communication effectiveness, understanding the complexity in how delivering the necessary information, as well as the message itself, can be affected by both the communicator and the receiver of information.

Patty's Industrial Hygiene, Hazard Recognition

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