Читать книгу Merchants of Culture - John B. Thompson - Страница 4

1 IntroductionFigure 1 Key resources of publishing firmsFigure 2 Book supply chainFigure 3 Publishing value chainFigure 4 Key functions of the publisher

2 Chapter 3Figure 5 Major publishing corporations on the centralized–federal spectrum

3 Chapter 7Figure 6 Breakdown of one US imprint’s marketing budget, 2006 and 2008Figure 7 The Oprah effect: US weekly paperback sales for Elie Wiesel’s Night, October 200…Figure 8 The movie effect I: US weekly paperback sales for Dan Brown’s Angels and Demons,…Figure 9 The movie effect II: US weekly paperback sales for Ian McEwan’s Atonement, Septe…

4 Chapter 8Figure 10 The logic of the fieldFigure 11 The squeeze on publishers’ margins

5 Chapter 9Figure 12 US trade wholesale ebook sales, 2002–2011Figure 13 Ebook sales as a percentage of total revenues of major US trade publishersFigure 14 The digital archive

6 Chapter 10Figure 15 UK paperback fiction sales bands, 2002–2006