Читать книгу Conscious Capitalism - John Mackey - Страница 4

CONTENTS

Foreword: Getting Capitalism Back on Track, by Bill George

Introduction: Awakenings

1 Capitalism: Marvelous, Misunderstood, Maligned

2 Conscious Capitalism and the Heroic Spirit of Business

PART ONE

The First Tenet: Higher Purpose

3 Purpose: The Corporation’s Search for Meaning

4 Discovering and Growing Purpose

PART TWO

The Second Tenet: Stakeholder Integration

5 Loyal, Trusting Customers

6 Passionate, Inspired Team Members

7 Patient, Purposeful Investors

8 Collaborative, Innovative Suppliers

9 Flourishing, Welcoming Communities

10 A Healthy, Vibrant Environment

11 The Outer Circle of Stakeholders

12 The Interdependence of Stakeholders

PART THREE

The Third Tenet: Conscious Leadership

13 The Qualities of Conscious Leaders

14 Becoming a Conscious Leader

PART FOUR

The Fourth Tenet: Conscious Culture and Management

15 Conscious Cultures

16 Conscious Management

17 Becoming a Conscious Business

18 The Power and Beauty of Conscious Capitalism

The Conscious Capitalism Credo

Appendix A: The Business Case for Conscious Capitalism

Appendix B: Conscious Capitalism and Related Ideas

Appendix C: Misconceptions About Conscious Capitalism

Notes

Acknowledgments

About the Authors