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The most beneficial location for your studio depends on what type of clients you are targeting. If you want to attract families, pick a safe location that families frequent such as big-box store areas, neighborhood strip malls with a grocery store, or other businesses frequented by families. If you want to attract younger clients in the 18 to 25 age range, pick a location such as a shopping mall or trendy shopping district. You may want a more adult clientele, so good areas to look at would be a nightclub district or a strip mall with more adult-centered stores.

To a degree, location will also determine the hours your business is open to the public. In a daytime shopping area you might want to keep with business hours in the area and open early and close early. In a nightclub district you will want to open later and close later.