Читать книгу Reframing Organizations - Lee G. Bolman - Страница 61

Why do McDonald's and Harvard or Zappos and Amazon have such different structures? Is one more effective than the other? Or has each evolved to fit its unique circumstances? In fact, there is no such thing as an ideal structure. Every organization needs to respond to a universal set of internal and external parameters (outlined in Exhibit 3.3). These parameters, or contingencies, include the organization's size, age, core process, environment, strategy and goals, information technology, and workforce characteristics. All these combine to point toward an optimal social architecture.