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Google Alerts

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One of the easiest and most popular of the free monitoring services, Google Alerts (www.google.com/alerts) are notifications of new results on up to 1,000 search terms. Alerts can be delivered via email or RSS feed. You can receive results for news articles, websites, blogs, video, and Google books and forums.

You set the frequency with which Google checks for results and other features from your My Alerts dashboard page. Think of Alerts as an online version of a clipping service.

Social Media Marketing All-in-One For Dummies

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