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Special rules apply to food products that are packaged and sold individually. If such an individual package is less than 200 percent of the applicable reference amount, the entire contents must be labeled as one serving. For example, a 591‐mL (20‐fluid‐ounce) can of soda is one serving because the reference amount for beverages is 360 mL (12 ounces).

However, if the product package contains more than 150 percent but less than 200 percent of the reference amount, manufacturers may voluntarily provide an additional column that provides nutrition information per household measure that most closely approximates the reference amount. For example, the reference amount for soup is 245 grams. Thus, a 15‐ounce (420 grams) can of soup must be declared as one serving, but an additional column may provide nutrition information for 1 ½ cups (240 grams) soup.