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DAY 11 BRIEFING

IDENTITY WORKSHEET

1.	What are your primary jobs, hobbies, and/or courses of study? Answer based on how you actually spend your time, not on what you think will please women.
2.	Which of the items you listed above best defines you?
3.	What are the most interesting or adventurous aspects of the job, hobby, or course of study you selected? List each aspect, along with the ways it could affect people.
4.	Now imagine you’re a recruiter for the job, hobby, or course of study you selected. Using the template below, prepare an advertisement to attract people who aren’t involved in the field and know little or nothing about it. Your goal is to make the job or hobby sound important and exciting.

Examples: Become an engineer, and you can design the mobile phone of the future. Become a guitarist, and you can tour the world playing rock shows. Become a web designer, and you can help with the images of the world’s biggest corporations.

5.

Now examine the ad line you wrote. Remove adjectives, adverbs, and other unnecessary hype words (such as “exciting,” “biggest,” “best,” “most powerful”). Examine the verbs you used, and make sure they’re exciting and active (“create” is better than “have”; “launch” is better than “do”). Then, using these tips, rewrite your ad line as simply, factually, and powerfully as possible in ten words or less.

Example: “help with the images of the world’s biggest corporations” could become “reinvent the images of corporations” or even “reinvent the images of Fortune 500 companies.”

6.	Rewrite your answer to question #5 in the first person (begin with the word “I”).

Examples: I reinvent the images of Fortune 500 companies.

I’m designing the mobile phone of the future.

7.	This is your identity statement. Say it out loud until you’re comfortable with it. If you feel it’s uninteresting or inaccurate, rework it until it feels right—or repeat this exercise (starting with question 3) until you have an identity statement that is both truthful and interesting.

Troubleshooting

Most of the guidelines of the game are based on perceived relative status, and they change depending on how she feels your status compares to hers at any given time. So if you currently have a high-status position in society, rather than playing it up, play it down. Do exactly the opposite of what’s suggested above. Keep it vague. For example, instead of telling her you’re the head of a major film studio or an award-winning screenwriter, just say that you “work in movies” and let her wring the details out of you if she so desires.

TAKE CONTROL OF YOUR INNER GAME

By Thomas Scott McKenzie

A man is but the product of his thoughts.

What he thinks, he becomes.

—MAHATMA GANDHI

I am a star. I’m a star, I’m a star, I’m a star.

I am a big, bright, shining star.

—DIRK DIGGLER, BOOGIE NIGHTS

It’s been proven time and time again: Confidence is attractive. Confidence earns the admiration of your coworkers, the respect of your friends, and the interest of women. In fact, it’s safe to say that without confidence, all the seduction techniques known to man will not help you attract the women you desire.

But many men struggle with this most crucial of characteristics. Difficult childhoods, less-than-model looks, meager bank accounts, dead-end jobs, piece-of-shit cars, receding hairlines, underarm odor, and dating dry spells all reduce worthy men to nervous, timid mice. Even men with rock-hard abs and shiny red convertibles are sometimes unable to look women in the eye and speak with a strong voice, because something damaged their self-esteem and confidence. If you’re saddled with weak inner game, then openers, routines, and good stories won’t help you achieve your goals.

However, there are a number of concepts you can harness to take control of your inner game. And by doing so, you’ll learn that we are not helpless victims vulnerable to our mind’s tyranny. Instead, we control our minds. We control our emotions. We control our perceptions, our feeling, and our outlook.

SEVEN PRINCIPLES OF INNER GAME

In Mastering Your Hidden Self: A Guide to the Huna Way, Serge Kahili King details seven main principles to his belief system. These concepts are applicable to our own methods of self-improvement.