Читать книгу Commercial Real Estate Investing For Dummies - Peter Harris - Страница 82

We recommend that you focus on apartments. Out of all the commercial asset types, apartments are best to wholesale because they're easy to analyze. Everybody wants them; they make good investments; and they're the most plentiful. Financing also is more readily available for apartments than it is for self-storage, office buildings, retail, or industrial properties.

When you’re getting started wholesaling, you’re going to want to look for five- to twenty-unit properties because these owners are easier to deal with. You’ll also discover that smaller deals are easier to wholesale because there are more buyers for smaller properties.

It’s critical in wholesaling to avoid properties that are listed with brokers and go directly to owners. This enables you to get better deals, discover the seller’s motivations, and get the property under contract at a price that’s low enough so that you have equity in the deal. We don't want to try to wholesale a deal that's been listed by a broker because it doesn’t make sense. Imagine bringing a deal that’s listed on Loopnet to your buyer. After you give it to them, they’re going to search online. When they find the listing, they’ll think “Why do I need this wholesaler? Bring me something that's not on the market.” Your buyers can find listed properties easily enough without you. That’s why buyers want wholesale deals that are not on the market

We call this branch of commercial real estate the Branch One properties. These are all the unlisted or for sale by owner properties. You’ll need a good system in place to generate these Branch One leads. This includes direct marketing, networking, and other methods that enable you to go out and uncover the right situations, properties, and problems that lead to a wholesale deal. If you’re not especially motivated and would rather just find a listing and talk to a broker, then commercial wholesaling isn’t going to be your cup of tea.