Читать книгу The Power of Promotion! On-line Marketing For Toastmasters Club Growth - Rae Stonehouse - Страница 24

•Highlight member’s achievements from within the club and without. Recognition is important. Write a short posting recognizing the member and their achievement. (see graphics below recognizing a member for achieving their Competent Communicator Designation and myself for a achieving a second Advanced Communicator Gold.)

•Take photos of members delivering their speech or receiving an award or recognition. Consider capturing or adding video.

•Create a series of posts based on a theme. Examples: your club history, leadership tips, evaluation tips, Educational Moments etc.

•Celebrate member milestones and club achievement.

•Throughout the year post updates as to your club’s standings in the Distinguished Club Program (DCP). Create some excitement. Then add a call for action.

•If a member participates at an Area and/or Division contest, wish them well before the contest and provide congratulations after the event, despite the results. Include photos.

•Events: post club, area, division & district TM events with dates, times and a message encouraging members to attend.

•Post club speech contest results with photos.

•If your agenda is created in advance of the meeting either post the entire agenda or just the highlights. Post the Chair, the theme, speakers etc. or anything special happening during that meeting.

•Have a member collect sound-bytes from member’s speeches and post on Time Line.

•Promote elements of the Competent Leader manual, focussing on specific tasks that can be achieved in the club.

•Create Did You Knows i.e. short articles of useful information e.g., How your Toastmasters experience can add to your resume.

•Encourage your members to write out their speeches and submit as a blog entry.